The Brief

Design & build a multi country, multi-language eCommerce platform and website for the launch of Hitachi’s new B2C product line. Once launched, build market place awareness and drive purchase consideration amongst the target audience using all digital media channels.

The Solution

Using market and competitive insights from our planning team, we defined a long term growth strategy across EMEA and managed the overall delivery of a new customer centric eCommerce strategy. We led all aspects of the solution design including digital, media, fulfilment, customer support and operations implementation. The user friendly website will deliver a robust shopping experience a wealth of interactive product knowledge and easily accessible customer support.

The Results

A fully integrated eCommerce platform, linking together a multi-partner, real time solution that is scalable for global growth. Once live, we will be responsible for running and managing their entire eCommerce supply chain from the point of sale, delivery and the customer is satisfied. This unique eCommerce managed service draws upon all the strengths of The Digital Tribe and provides our clients with an innovative and cost effective outcome.